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Discover a proven framework to speed up the innovation process and create better value for your audiences.

Explore how AI and other fast-approaching tech trends will affect the Great 58.

The Future of Emerging Technology & Element451

How to use your CRM to create a holistic and personalized student experience.

Learn how North Carolina community colleges can harness the power of their data.


Ensure a streamlined process for students throughout the entire lifecycle.

...you need a plan integrating your CRM into your website.

See how our partner institutions utilize Element451 to get the most out of every engagement.

Learn about how Element451 integrates seamlessly into your existing systems. This presentation covers our Ethos integration with CFNC.

Connecting with today's students requires a shift in our approach. Engage @ WakeTech is about innovative solutions anyone can benefit from. 

Revisit the sessions and get inspired.

Innovate with the Great 58

The problem is you don't have the right tactics and tools. We understand how challenging it is to keep up with engagement techniques that actually work. 

We believe it shouldn't be so hard to communicate with students. Luckily, we're experts in community college recruiting and retention. View some of our most impactful resources to energize your team and innovate your recruitment + engagement strategy.

You need to meet the expectations of digital-first students.

Attracting students and keeping them engaged through the recruiting process and beyond is complicated. 

Get our latest guide, Top 6 Recruiting and Engagement Challenges — and How to Beat Them, and be on your way to solving problems and connecting with prospects more meaningfully than ever before.

Beating Today's Top Recruiting and Engagement Challenges

Community colleges face unique challenges.

How can community colleges rise above hurdles like declining enrollments, weak tech infrastructure, and budgetary constraints, to reach more prospective students?

Gaining the Recruitment Edge for Community Colleges

Engage your audience on their terms and create content that resonates with them like never before.

Forget about feeling overwhelmed with a small team. With ChatGPT and generative AI, your team of 3 can feel like a team of 10, effortlessly generating creative ideas and crafting captivating subject lines with just the right tone.

Higher Education Marketing in the Age of AI

To engage meaningfully with prospective students without additional staff or resources, Marion Tech utilized Element451’s marketing automation tools and its library of pre-written and designed email campaigns to scale up their email communication.

Marion Technical College Steps Into the Digital Age

Colleges could be using prospects’ opens, clicks, and other online behavior to make the college search process more like the personalized experiences students are used to on Netflix or Amazon.

Read the Blog → 

What Drives Students to Apply? Behavioral Analytics Holds the Answers

90% of young adults participate in some form of daily social media activity. In this blog, we’ll break down ten simple ways to engage your audience with social media marketing that's both intriguing and creative. 

10 Social Media Post Ideas You Can Implement Today

When leveraged together, personalization and automation can make admissions marketing campaigns more effective. 

Gain a new understanding of how the combination improves engagement, efficiency, and ultimately enrollment with our step-by-step guide. 

Getting Started with Admissions Marketing Automation

Element451 has really revolutionized the way that we engage with our students.

With the vast amount of technology that is a part of everyday life, we needed a solution to help us efficiently and dynamically connect with prospective students.

The key piece for us is being able to be more efficient and effective.

It's daunting to recruit hard-to-reach students.

That's why we take a student-centered approach to recruiting.

Talk With Us

At Element451 we help schools with software that keeps students engaged and enrolled.