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ENGAGE SUMMIT 2024: Industry Keynotes

Step Into the Next Generation of AI-Driven Student Engagement

Navigating Change: Higher Education in the Age of AI

Jeff Selingo explores how rapid technological advancements and AI are reshaping the workforce, transforming education, and redefining learning models.

Jeff Selingo
New York Times Bestselling Author

What Your Student Wants and Can't Tell You

Melina Palmer explores how behavioral economics and brain science can enhance communication and attract students.

Melina Palmer
CEO, The Brainy Business

Leading AI Innovation in Higher Education: A President’s Perspective

Dr. Janet Spriggs offers a visionary approach to integrating AI in higher education, emphasizing innovation and adaptation.

Dr. Janet N. Spriggs
President, Forsyth Technical Community College.

ENGAGE SUMMIT 2024: INDUSTRY SESSIONS

Industry Deep Dives

Unlock the AI Revolution in Your Team

This session addresses the critical need to cultivate a culture of AI exploration that is brimming with innovation and curiosity.

Jaime Hunt
President, Solve Higher Ed Marketing; Host of Confessions of a Higher Ed CMO

Crafting AI-Powered Social Media Influencer Strategies

Explore the strategic role of social media in bolstering your college's objectives by mobilizing student ambassadors and faculty for impactful content creation.

Maya Demishkevich
CMO, Carroll Community College; Host of The Hidden Gem

There's a GPT for That

This session explores how ChatGPT and generative AI can be transformative tools for marketers who need efficient and effective solutions to their most complex problems.

Shane Baglini
Senior Director, Marketing & Recruitment, Muhlenberg College; Host of Breaking Silos

AI and Data: Your Content Marketing Superpowers

This session demonstrates how AI and data can work together in each production phase to create the most effective content marketing.

Brian Piper
Director of Content Strategy and Assessment, University of Rochester

Chasing Mission Fit: Marketing for Mission Fit Enrollment

Based on Bart's bestselling book "Chasing Mission Fit," this session gives you a roadmap to identify and attract your mission-fit students.

Bart Caylor
Founder, The Higher Ed Marketer

Ethics of AI: Our Collective Role in Making AI Use Trustworthy

This session explores the ethical considerations surrounding AI development and deployment, emphasizing the importance of transparency, fairness, accountability, and privacy.

Obi Ogbanufe
PhD, Assistant Professor of IT and Decision Sciences, University of North Texas

Fireside Chat: Accountability, Innovation, and Real World Outcomes

Explore the evolving landscape of higher education, emphasizing the need for accountability, innovative funding models, and alignment with employment outcomes.

Michael Bettersworth
Chief Marketing Officer, TSTC

Bart Caylor
Founder, The Higher Ed Marketer

Bryan Gross
Vice President for Enrollment Management and Athletics, Hartwick College; Host of Visionary Voices

Crack the Code: The Science of Social Media Success

Unlock the power of Creative Analytics in this session, where we dissect the science behind high-performance social media strategies.

Dr. JeanCarlo (JC) Bonilla
Global Chief Analytics Officer, Vayner Media; Co-Host of Generation AI

Case Study: Student Success powered by Element451 at TVCC

Learn how Trinity Valley Community College leverages Element451 to promote student success and early interventions.

Daniella Nordin
Director, Engagement & Customer Success, Element451; Host of In Your Element

Dr. Courtney Skiles
Director of Recruiting & Admissions, TVCC

Temperature, Creativity, and Age of AI

Discover how your perception of temperature, what engineers call “thermal comfort,” can enhance your creative process.

Lori Mazor
CEO & Founder, Synthetivity

ENGAGE SUMMIT 2024: EN-LIGHTNING TALKS

Enjoy these fun, fast, and informative sessions, brought to you by Enrollify.

Every Engage Summit En-Lightning Talk

This recording includes all 9 En-Lightning sessions from the 2024 Engage Summit.

Packed with Insights

Dive into a variety of topics ranging from data-driven staffing to effectively engaging with Gen Alpha.

Trusted Industry Experts

Featuring your favorite Enrollify hosts Jaime Hunt, Shane Baglini, Brian Piper, Maya Demishkevich, Allison Turcio, Eddie Francis, Ray Lutzky, Dustin Ramsdell, and Bryan Gross.

ENGAGE SUMMIT 2024: ENGAGEMENT CASE STUDIES

Explore Element451 Customer Stories

The Power of AI and Automation in Admissions Processes

with Lenell Hahn, Director Of Admissions at Southeast Missouri State University

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10 things I (hate) learned about you!

with Jessica Vaughn, Director, H&W Enrollment & Compliance, Durham Technical Community College

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Optimizing Student Success Through Institution-Wide Collaboration With Your CRM

with Courtney Skiles, Director of Recruiting and Admissions, TVCC

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The Power of AI and Human Synergy in Forsyth Tech's AI Assistant

with Devin Purgason, Executive Director of Marketing & Student Care, Forsyth Technical Community College

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