Step Into the Next Generation of AI-Driven Student Engagement
Navigating Change: Higher Education in the Age of AI
Jeff Selingo explores how rapid technological advancements and AI are reshaping the workforce, transforming education, and redefining learning models.
What Your Student Wants and Can't Tell You
Melina Palmer explores how behavioral economics and brain science can enhance communication and attract students.
Leading AI Innovation in Higher Education: A President’s Perspective
Dr. Janet Spriggs offers a visionary approach to integrating AI in higher education, emphasizing innovation and adaptation.
Industry Deep Dives
Register now to access every Engage Summit industry session.
Unlock the AI Revolution in Your Team
This session addresses the critical need to cultivate a culture of AI exploration that is brimming with innovation and curiosity.
Jaime Hunt
President, Solve Higher Ed Marketing; Host of Confessions of a Higher Ed CMO
Crafting AI-Powered Social Media Influencer Strategies
Explore the strategic role of social media in bolstering your college's objectives by mobilizing student ambassadors and faculty for impactful content creation.
Maya Demishkevich
CMO, Carroll Community College; Host of The Hidden Gem
There's a GPT for That
This session explores how ChatGPT and generative AI can be transformative tools for marketers who need efficient and effective solutions to their most complex problems.
Shane Baglini
Senior Director, Marketing & Recruitment, Muhlenberg College; Host of Breaking Silos
AI and Data: Your Content Marketing Superpowers
This session demonstrates how AI and data can work together in each production phase to create the most effective content marketing.
Brian Piper
Director of Content Strategy and Assessment, University of Rochester
Chasing Mission Fit: Marketing for Mission Fit Enrollment
Based on Bart's bestselling book "Chasing Mission Fit," this session gives you a roadmap to identify and attract your mission-fit students.
Bart Caylor
Founder, The Higher Ed Marketer
Ethics of AI: Our Collective Role in Making AI Use Trustworthy
Explore the ethical considerations surrounding AI development and deployment, emphasizing the importance of transparency, fairness, accountability, and privacy.
Obi Ogbanufe
PhD, Assistant Professor of IT and Decision Sciences, University of North Texas
Fireside Chat: Accountability, Innovation, and Real World Outcomes
Explore the evolving landscape of higher education, emphasizing the need for accountability, innovative funding models, and alignment with employment outcomes.
Michael Bettersworth
Chief Marketing Officer, TSTC
Bart Caylor
Founder, The Higher Ed Marketer
Bryan Gross
Vice President for Enrollment Management and Athletics, Hartwick College; Host of Visionary Voices
Crack the Code: The Science of Social Media Success
Unlock the power of creative analytics in this session, where we dissect the science behind high-performance social media strategies.
Dr. JeanCarlo (JC) Bonilla
Global Chief Analytics Officer, Vayner Media; Co-Host of Generation AI
Case Study: Student Success powered by Element451 at TVCC
Learn how Trinity Valley Community College leverages Element451 to promote student success and early interventions.
Daniella Nordin
Director, Engagement & Customer Success, Element451; Host of In Your Element
Dr. Courtney Skiles
Director of Recruiting & Admissions, TVCC
Temperature, Creativity, and Age of AI
Discover how your perception of temperature, what engineers call “thermal comfort,” can enhance your creative process.
Lori Mazor
CEO & Founder, Synthetivity
Enjoy these fun, fast, and informative sessions, brought to you by Enrollify.
Online Outcomes: Trends in Online Student Engagement and Academic Programs
with Ray Lutzky, Strategic Partnerships VP, Element451; Host of Mastering the Next
From Tablets to Tomorrow: Insights into Gen Alpha
with Allison Turcio, AVP for Enrollment & Marketing, Siena College; Host of The Application
Building a Network Before You Need It
with Dustin Ramsdell, Host, The Higher Ed Geek
Data-Driven Staffing: Justifying a New Role with Enrollment Funnel Analytics
with Shane Baglini, Senior Director, Marketing & Recruitment, Muhlenberg College; Host of Breaking Silos
Leveraging AI for Navigating Name, Image, and Likeness (NIL) in NCAA Athletics
with Bryan Gross, VP for Enrollment Management and Athletics, Hartwick College; Host of Visionary Voices
Keeping Butts in Seats: Marketing Strategies to Stay Ahead of Retention
with Maya Demishkevich, Chief Marketing Officer, Carroll Community College; Host of The Hidden Gem
Employer Branding on a Budget in a Flash
with Eddie Francis, Principal, Edify Ventures; Host of I Wanna Work There
Turning Data into Insights with Generative AI
with Brian Piper, Director of Content Strategy and Assessment, University of Rochester
Busting Silos
with Jaime Hunt, President, Solve Higher Ed Marketing; Host of Confessions of a Higher Ed CMO
Explore Element451 Customer Stories
Streamlining Success: The Power of AI and Automation in Admissions Processes
with Lenell Hahn, Director Of Admissions at Southeast Missouri State University
10 things I (hate) learned about you!
with Jessica Vaughn, Director, H&W Enrollment & Compliance, Durham Technical Community College
Optimizing Student Success Through Institution-Wide Collaboration With Your CRM
with Courtney Skiles, Director of Recruiting and Admissions, TVCC
Ready for Liftoff with Copilot
with Joe Heavener, CRM Manager, Trinity Baptist College
Revolutionizing Student Engagement: The Power of AI and Human Synergy in Forsyth Tech's BoltBot
with Devin Purgason, Executive Director of Marketing & Student Care, Forsyth Technical Community College
