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Enrollment isn’t what it used to be.

Schools are pouring more resources into student recruitment than ever before. But outdated systems and manual processes keep teams stuck in the past, unable to deliver on today’s students expectations.

Institutions lose 30% of new freshmen every year.

It costs 4x more to recruit a new student than to retain one.

The cost to recruit a new student continues to rise.

6 Reasons You Need an Enterprise CRM
Built For Higher Ed.

CRMs built for higher ed are designed for one purpose: to solve the enrollment challenges that outdated systems and disconnected tools have made worse. Selecting the right Enterprise CRM can empower your team to meet (and exceed) the expectations of today’s students.

A unified, enrollment command center

No more hopping between tools. Manage applications, communication, student support, and insights in one place.

Accomplish 10x more with your current team

Your staff gets more done without burning out. Repetitive tasks no longer have to take up the bulk of your day.

Ensure that every message hits the mark

Make every student feel like your only student with personalized emails, texts, and chat messages that hit the mark.

Never leave a student hanging

With instant, personalized support, always keep students engaged. Never hear “I didn’t get an email back.”

Insights on demand

Track every step of the enrollment journey in real time. Know exactly what’s working—and what isn’t.

The wow factor students expect

Stand out with a multi-channel, multi-modal, personalized experience that blows students away.

Disconnected Tools vs.
Enterprise CRM Built for Higher Ed

Student Engagement
Fragmented student interactions, leads to missed opportunities
Immediate, consistent, and unified across channels
Communication
Batch-and-blast emails with low engagement rates
Automated, personalized emails, texts and SMS - tailored to each student
Data Management
Scattered across multiple platforms, difficult to track
Centralized data provides a unified view of the student journey
Staff Efficiency
Manual tasks slow down teams and create bottlenecks
Automated repetitive tasks, frees up staff time for high value interactions
1:1 Personalization
Generic outreach fails to connect with students
Hyper-personalized messaging resonates with each individual student
Insights & Analysis
Fragmented view of data leads to decisions based on guesswork
Real-time, unified data views and actionable recommendations make for smarter decisions

The Intentionally Simple Enterprise CRM for Higher Ed - Powered by AI.

Why commit to a complicated CRM or set of disparate tools that require a full IT team to run? That doesn’t help anyone. Element451 is intentionally simple to use. In fact, it only takes weeks to get up and running instead of months–with all the functionality you need to drive enrollment growth.

Personalize every student journey.

Give every student the attention they deserve. Built-in AI tools can handle inquiry response, create campaigns, and recommend next steps—so no one feels overlooked.

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Simplify your application process.

Guide prospective students every step of the way. An intuitive process ensures they know exactly what to do—and your team gets the information they need.

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Do way more without hiring more

Get more done with the team you have. AI agents, advisors and assistants help guide students, collect important details, and keep everything moving, without extra hands.

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The AI-first enterprise CRM built for higher ed, ​​powering over 50 million student journeys

Hundreds of institutions like yours have made the switch. Get a no-commitment demo to learn more.  

Brendan Henkel
Renee Golding
Mallory Willsea Element451
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