Check out our latest articles on higher-end engagement, marketing, enrollment, and beyond.

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Higher ed can’t afford to ignore artificial intelligence. The enrollment cliff is here. Employee burnout is at record highs. Students (and their parents) have lost faith in the value of a college degree.

AI offers solutions to these challenges and many more.

Learn how AI can help your institution attract more students and staff, run more efficiently, and prepare learners for a future that won’t look anything like the last 20 or even five years.

The Definitive Guide to AI in Higher Education

Get our comprehensive guide to AI in higher education.

Unlock the power of ChatGPT and AI tools to transform your higher education marketing and enrollment strategies! Our resource explores five key prompts to master - tone, subject lines, personalization, idea generation, and creative direction - and provides practical tips on how to leverage them in your communications.

Practical ChatGPT Prompt Engineering Tips for Higher Education

Download the guide to discover how ChatGPT can take your marketing and enrollment efforts to the next level!

Attracting students and keeping them engaged through the recruiting process and beyond is complicated. Consumer-level expectations from students, a global pandemic, and historic enrollment lows haven’t made it easier.

To help, we’ve rounded up remedies to six of the challenges our partner schools experience most and the actionable tips you need to overcome them.

Top 6 Recruiting and Engagement Challenges—and How to Beat Them

Get our guide and be on your way to solving problems and connecting with prospects more meaningfully than ever before.

Community colleges face unique challenges, especially in the wake of a global pandemic. How can community colleges rise above hurdles like declining enrollments, weak tech infrastructure, and budgetary constraints, to reach more prospective students?

Gaining the Recruitment Edge for Community Colleges

Get the white paper and gain insight into how our powerful tools can maximize your community college recruitment efforts.

Learn what to look for when choosing higher education marketing and enrollment software. This guide will ensure you pick a platform that meets your strategic and operational needs. It includes a step-by-step plan and a requirements template to help you select a higher-ed CRM in weeks, not months. 

Get your guide to selecting the CRM that's right for your school.

Gen Z expects brands to communicate with them like they know who they are. Why should colleges and universities be an exception? Learn how to create personalized campaigns at scale with this guide.

Gen Z and the Path to True Content Personalization: A Guide

Access the plan, the ins-and-outs of dynamic content, and more.

A LIFELONG PURSUIT FOR KNOWLEDGE

Who needs a cape when you have AI to help you conquer your communications goals? From AI-powered chatbots to brainstorming the most captivating email subject lines to landing those helicopter parents — you don’t have to be the enrollment marketing superhero, you just need the right sidekick.


The Robin to Your Batman: Integrating AI Into Your Recruitment Strategy

Discover how TVCC's innovative tech stack drove an 18% increase in their Spring 2023 graduating class. We’ll showcase how personalized interactions using AI-powered 24/7 bots, automated email + SMS campaigns, and insightful reports led to TVCC’s enrollment growth and improved student outcomes.

The Future is Personal: How Trinity Valley is Redefining Student Success

Attracting students and keeping them engaged and enrolled is complicated. We'll explore ways an AI-powered approach, combined with a new student success model, can maximize staff resources and ensure a seamless experience — leading to an 11.7% increase in spring enrollment at FTCC.

Overcoming Recruiting and Engagement Challenges: Lessons Learned from Forsyth Tech

Learn how to shift from traditional human-first, reactive approaches to proactive strategies with our innovative features. Our goal is to move beyond early alert to early success. We’ll help you empower your student success team to take a proactive approach to student retention. 

SEE IT IN ACTION

Introducing the ChatGPT Cheat Sheet for Higher Ed, providing valuable insights on leveraging ChatGPT for enhanced marketing strategies, streamlined processes, and increased student engagement. 

ChatGPT Cheat Sheet for Higher Ed: Your Guide to AI-Powered Marketing

The surprising upside to AI in admissions.

Rethink the student success experience at your college.

Full Guide to Student Success in Higher Ed

Apply creative recruitment strategies to the college enrollment process. Use Element451 admissions software to grow your strategy and improve results. 

8 Creative Ways to Increase College Enrollment

Chatbots deliver uninterrupted student support.

Chatbots in Higher Ed: What You Should Know

A marketing campaign helps you reach your target audience with messages about a school’s brand identity. Discover our top college marketing campaign ideas.

9 College Marketing Campaign Ideas — Updated Guide to Reach More Students

ALL THINGS HIGHER-ED

Embracing innovative technology, increasing communication, and thriving in the digital age. 

Transition to Triumph: Trinity Valley Community College Increases Graduation Rates by 18% with Element451

The community college experienced a 10% increase in enrollment and a 33% decrease in dropouts after implementing the student-centered CRM.

Blinn College Sees 10% Enrollment Increase with Element451

Muhlenberg Graduate recently transitioned its digital marketing efforts away from a longstanding relationship with a vendor marketing agency and into Element451’s all-in-one enrollment marketing CRM solution. 

Reducing Costs and Increasing Conversions: Muhlenberg Graduate School Adopts Element451

A traditionally siloed campus connects thanks to its innovative student-engagement CRM.

BYU-Hawaii Goes Beyond Admissions with Element451

The Element451
Learning Center

Check out our latest articles on higher-end engagement, marketing, enrollment, and beyond.

Guides & White Papers

Insightful Webinars

Our Articles

Success Stories

Talk With Us

At Element451 we help schools with software that keeps students engaged and enrolled.

The Element451 Learning Center

Check out our latest articles on higher-end engagement, marketing, enrollment, and beyond.

Guides & White Papers

Insightful Webinars

Our Articles

Success Stories

Talk With Us

At Element451 we help schools with software that keeps students engaged and enrolled.

The Element451
Learning Center