Blog Posts + Articles
Dig in to our collection of articles about ways to best serve students and reach enrollment goals.
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Why You Need Fully Customizable Email Marketing Templates
Customizable email templates can make your higher ...
What Higher Ed Can Learn from Consumer Brands
It’s not enough for schools to recruit and retain ...
Admissions and Enrollment Conversion Rates 101
Understanding your school’s conversion rates can h...
4 Ways to Modernize Higher Education Email Marketing
If you use email marketing for enrollment, you mus...
6 Ways Live Chat is Changing College Recruiting for The Better
Learn the six ways that live chat can build studen...
Enrollment Marketing Platforms for Higher Ed
Many schools struggle to drive new enrollments, bu...
How to Implement Chatbots in Higher Education Marketing
Chatbots use conversational AI technology to deliv...
How to Create Relevant Content With Student Cohorts
The most successful brands have embraced the back-...
Full Funnel Student Marketing: A Smooth Path to Crushing Enrollment Goals
Recruiting students to college depends on full fun...
Enrollment Marketing Funnel vs. Admissions Marketing Funnel
Learn how the enrollment marketing funnel is simil...
Why Higher Ed Needs Conversational Marketing
Embedded chat boxes and instant messaging help sch...
Workshop: Measuring Your Marketing Like A Fortune 500 Company
Learn ways Fortune 500 companies think about measu...
Marketing for Public vs. Private Schools
Learn the biggest differences between public and p...
Higher Education Marketing – Do’s and Don'ts for Campaign Success
Replace outdated marketing tactics with digital do...
Student Recruitment and Digital Marketing–What You Need to Know
Student recruitment success depends on reliable di...
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