Explore what direct admission is and how it benefits students and higher education institutions by offering simplified and faster enrollment processes.

What Is Direct Admission? A Strategic Approach to Growth

Discover how AI texting is transforming communication in higher education, enhancing engagement, and streamlining processes. Learn how to implement it today!

How AI Texting Transforms Communication in Higher Education

Learn how to advertise to college students with effective strategies, including social media marketing, student discounts, and many other engaging campaigns.

How to Advertise to College Students? 10 Effective Campaigns

With Advanced Voice Mode, schools can now offer prospective and enrolled students the option of calling a number that connects them to one of the limitless Bolt AI Assistants available in our Engage CRM. Unlike call centers, there are no caps on how many calls AI assistants can handle at one time. And they’re at-the-ready 24/7.

An Alternative to Higher Ed Call Centers: Students Can Now Engage with AI Agents Who Do More than Chat

The 2025–26 FAFSA updates aim to simplify the application process but bring challenges for those used to the old format. Learn how higher ed institutions are using AI tools, like chatbots and site search, to answer FAFSA questions efficiently.

How AI Can Make Sense of the FAFSA 2025-2026 Changes 

Element451 earns a spot on the 2025 GSV 150, celebrating our AI-powered innovations that are transforming higher education and student engagement.

Element451 Named a Transformational EdTech Company by GSV Ventures

Element451, a leading AI-first student engagement platform transforming higher education recruitment and retention, today announced a strategic investment from PSG, a leading growth equity firm partnering with software and technology-enabled services companies. The investment positions the company to meet the growing demand for AI-powered student engagement solutions in higher education and other learning-based settings.

Element451 Receives $175 Million Strategic Investment from PSG to Accelerate AI Adoption in Higher Ed Admissions and Student Success

Understand the student enrollment management system, its features, and implementation to choose the perfect solution for your educational institution.

An In-Depth Look at the Student Enrollment Management System

Recently featured in the Tambellini Group’s Exploring the AI Chatbots StarChart report, Bolt AI Assistants earned praise as one of the most user-friendly and innovative chatbot solutions designed just for higher ed.

Element451’s Bolt AI Assistants Recognized as a Leader in Higher-Ed Chatbot Innovation

Discover the basics of higher education lead nurturing and key steps to enhance enrollment success and recruitment efforts for your institution.

The Ultimate Higher Education Lead Nurturing Analysis

Discover how AI is revolutionizing college admissions by streamlining processes, enhancing decision-making, and improving diversity. Learn more today!

How AI Is Transforming College Admissions

Explore AI for School Administrators and discover ways it can enhance administrative processes, implementation strategies, and future possibilities.

Transforming Management With AI for School Administrators

Discover the benefits of AI in education and learn how AI tools enhance learning and efficiency. Explore AI solutions for your educational needs today!

Top Benefits Of AI In Education For Teachers and Students

Discover how to choose the right student lifecycle management software by understanding the lifecycle stages and key benefits of effective systems.

Exploring the Student Lifecycle Management System

Simplify your school’s operations with Element451. Enhance efficiency, security, and compliance—explore our document management solutions today.

The Benefits Of Document Management For Education Systems

Discover proven strategies to increase private school enrollment. Learn how to attract more students and improve admissions. Explore our expert strategies now!

Top Strategies To Increase Enrollment In Private Schools

Uncover the power of student journey mapping to boost engagement, enhance experiences, and improve retention with personalized touchpoints and tech solutions.

Exploring the Power of Student Journey Mapping

Learn what enrollment management is and its role in higher education. Discover strategies to improve enrollment—boost your process with Element451 today!

Key Insights Into Higher Education Enrollment Management

Explore 10 effective strategies to increase college enrollment—from personalizing outreach to using SEO. Boost your institution’s appeal—learn more today!

How To Increase Student Enrollment? 10 Effective Ways

Explore effective strategies to enhance customer service in higher education, elevating student expectations and improving their admission experience.

7 Strategies to Improve Customer Service in Higher Education

Explore the benefits of CRM in higher education and how it boosts admissions and engagement. Learn how to transform your recruitment strategy today!

Discover Key Benefits of CRM in Higher Education

This blog post compares StudentHub, Element451's AI-first student success platform, to other popular options on the market, highlighting its advanced AI capabilities, ease of setup, and ability to transform how students engage with their academic journey. Discover why StudentHub’s unified interface, AI-driven assistants, and proactive support tools set a new standard for simplifying student success.

What’s the best student success portal? Hint: it’s more than a portal.

Discover the causes and consequences of college enrollment decline and learn how Element451's platform can help boost your enrollment strategies.

Marketing Tips To Handle College Enrollment Decline

Discover how AI chatbots are transforming higher education by improving student engagement and support. Learn how to implement chatbots at your institution today!

The Role of AI Chatbots For Higher Education Success In 2024

Discover effective strategies and techniques for increasing student engagement in higher education throughout the admission process, ensuring long-term success.

6 Strategies for Increasing Student Engagement in Higher Education

Grasp the higher education marketing funnel and learn how to guide students from awareness to decision-making, securing a smooth and successful enrollment.

Master the Higher Education Marketing Funnel Strategy

Discover effective private school marketing strategies to boost enrollments, engage families, and set your school apart in a competitive market.

Private School Marketing Strategies That Drive Enrollment

Higher education is changing rapidly. The need to increase opportunity, provide greater value to students, and incorporate emerging technology is driving trends that will reshape education’s future. 

Top Trends in Higher Education Shaping the Future

To compete in a crowded marketplace, higher education institutions must craft a varied and targeted marketing strategy that gets their messages to the right audiences at the right time. High-quality content and personalized approaches will drive your engagement, leading to more applicants and a higher public profile for your school.

Modern Marketing Strategies for Educational Institutions

Data analytics is revolutionizing higher education by enhancing student success, optimizing resources, and driving more effective institutional strategies. With data-driven insights, colleges and universities can foster better academic and operational outcomes for a brighter educational future.

The Role of Data Analytics in Transforming Higher Education

In this blog post, we’ll explore what generative AI search means for SEO, the implications for websites—particularly those in higher education—and how to prepare for a future where traditional SEO practices may need to adapt.

The Future of AI Search: A Game Changer for SEO and Higher Ed Websites

In this blog post, we’ll dive into the growing issue of application fraud in higher education, examining how fraudsters exploit admissions systems and the impact on institutions. Learn how Element451’s advanced, AI-powered detection tools can help admissions teams identify and block fraudulent applications in real-time, safeguarding resources and ensuring data integrity.

Combating College Application Fraud with Element451’s Advanced AI-Powered Detection Solutions

Explores how AI-first Student Success can transform the college experience by addressing the outdated, fragmented systems that students navigate daily.  By offering instant guidance, reminders, and support in any language, StudentHub empowers students to stay on track, from enrollment to graduation, making the promise of AI-first student success a reality for institutions everywhere.

AI-First Student Success Changes the Support Paradigm

Student Information Systems (SIS) are powerful platforms that integrate multiple data sources and administrative processes to revolutionize campus operations and create efficiencies at scale. SIS solutions automate routine tasks, improve communication, and enhance student outcomes by saving time and keeping everyone informed with real-time information.

How a Student Information System Enhances Educational Efficiency

To increase enrollment and build brand awareness, your school needs a comprehensive digital marketing strategy that covers multiple platforms and tailors content to your specific student audience.

A Comprehensive Guide to Digital Marketing for Schools

Universities can effectively attract and retain non-traditional students by creating detailed student personas, highlighting flexibility in program offerings, emphasizing ROI, and personalizing communication.

Reaching and Engaging Non-Traditional Students in Higher Education

Element451, is now an official Amazon Web Services (AWS) Validated Software Partner. 

Element451 and AWS Join Forces to Deliver AI-Powered, Secure Solutions for Transforming Student Engagement in Higher Education

Explore top platforms and software to optimize your college marketing strategy

Leveraging Digital Tools for Effective College Marketing

Generative Search for Higher Ed: A New Way to Keep Students Engaged

Beyond ChatBots: How Proactive AI Agents Will Drive the Next Wave of Student Engagement

How AI is Transforming Classroom Engagement: Insights from Sara Custer

Offering Affordable Access to Generative AI Search for Higher Education

Element451 Launches the Element Discovery Package

Enhancing Student Safety with AI Moderation in Bolt AI Assistants

Generative Search.

Hanging the Open Sign on your Digital Front Door

Community college students deserve an engaging and helpful student experience. Learn how to make this possible based on current trends and best practices.

2024 Guide to Community College Student Engagement Trends

Experience the top AI-powered dashboards for enrollment and admissions. Learn their features, benefits, and how they deliver valuable insights to enhance high-value decision-making in higher education institutions.

10 Must-Use AI-Driven Dashboards for Enrollment & Admissions

Explore the top 10 student enrollment management systems to streamline admissions and boost student engagement. Discover why Element451 leads with AI-driven features and seamless integration.

10 Student Enrollment Management Systems for Higher Education

Explore the highlights and key takeaways from Engage Summit 2024, where higher ed professionals and AI innovators gathered to explore AI-driven student engagement.

Engage Summit 2024 Recap: A Transformative Experience in AI-Driven Student Engagement

The best texting software can help your admissions and enrollment teams reach more students. Here’s our list of top texting and SMS software for higher ed.

14 Higher Education Texting Platforms in 2024

The right software can go a long way in streamlining your admissions and enrollment process. Take a look at our list of the best admissions software for higher ed.

10 Best Admissions & Enrollment Software in 2024

Element451 Named Overall Enrollment Management Solution Provider by EdTech Breakthrough

Element451's New Partner Network Accelerates How Higher Education Translates AI into Better Student Experiences

Element451’s Latest AI Product Turns College Websites into Personalized Q&A Machines

Innovation Is The Key To Achieving Success For Community College Students

 Learn from Enrollify's top creators at Engage Summit.

Meet Enrollify Experts at the 2024 Engage Summit

Element451 Introduces the World's First AI Assistants for Higher Ed

Your blueprint for effectively engaging, supporting, and retaining graduate students.

Guide to Graduate Marketing in 2024

Expert insights and actionable AI strategies for your institution.

Engage Summit 2024: Deep Dive into AI in Higher Ed

How to bridge the gap between two critical departments. 

Uniting Athletics and Admissions for Recruitment Success

AI assistants are reshaping how institutions engage with and serve students.

Revolutionizing Higher Ed with AI Assistants

New York Times bestselling author Jeff Selingo shares “what’s next” for graduate enrollment, student recruitment, and how technology is reshaping the academic landscape.

Mastering the Next Podcast: What's Next for Jeff Selingo?

Unleash the potential of AI in education, connect with industry leaders, and enjoy unforgettable fun at the must-attend summit of the year.

2024 Engage Summit: Network, Innovate, Celebrate

How Muhlenberg College and Trinity Valley Community College experienced an immediate leap in student engagement and enrollment metrics.

Moving to a Modern, AI-Powered CRM to Increase Student Engagement and Enrollment

Learn from the industry's leading minds at the 2024 Engage Summit.

2024 Engage Summit: Expert Speakers, Innovative Insights

SORA is poised to revolutionize higher education marketing and content creation strategies.

How OpenAI's SORA is Transforming Higher Education Video Content

How Muhlenberg College achieved groundbreaking success using Element451.

Changing CRMs to Increase Interest and Enrollment

Explore the next generation of tech-driven student engagement. 

AI Got You: Transforming Higher Education at the 2024 Engage Summit 

Gauging AI readiness for colleges and universities.

Actionable AI: The AI-Ready Campus

Transforming how colleges assess talent with artificial intelligence.

How AI Rethinks Grades and Bias in Admissions

Leveraging AI for enhanced teaching & learning.

Actionable AI for Teaching & Learning

Shaping tomorrow's AI-driven educational landscape, today.

Element451 at the Future Campus Summit

A timeline of our history as we celebrate our 6th birthday!

Element451 Turns 6!

 Transforming institutions into efficiency powerhouses.

Actionable AI for Productivity

Revolutionize Your Workflow with Element451's Enhanced Copilot

Reflecting on the accomplishments of our incredible partners.

Element451 Wrapped: A Look Back at 2023

Transforming the student journey with AI.

Actionable AI for the Student Experience

Converting abstract AI concepts into tangible solutions. 

Actionable AI: Making Sense of Artificial Intelligence

Exploring AI’s transformative potential June 25-26 in Durham, NC.

2024 Engage Summit: The Next Generation of Tech-Driven Student Engagement

We are officially this season's sponsor of Josie and the Podcast, hosted by Dr. Josie Alquist.

Josie and the Podcast: Sponsored by Element451

How AI is Reshaping Higher Ed Admissions

Harnessing AI with ChatGPT prompts, checklists, and more.

AMA 2023 Recap: AI to Solve the Biggest Marketing Challenges

Boosting enrollment and welcoming the largest incoming class in years.

Q&A: Inside Villa Maria's 14% Enrollment Increase

Strategic acquisition promises a fresh perspective on higher ed learning and development. 

Element451 Acquires Enrollify: Setting a New Standard in Higher Ed Marketing Education and Development

Graduate programs face staffing and resource challenges. Discover strategies to enhance enrollment efforts with AI integration.

Small Team, Big Results: Supercharge Your Graduate Enrollment with AI

The Enrollify Podcast Network: Your Key to Professional Development

Goodbye writer's block, hello superhero status.

Webinar Recap — The Robin to Your Batman: Integrating AI Into Your Recruitment Strategy

Blinn College took the stage at TACRAO 2023 to share their incredible success from using Element451.

TACRAO 2023: CRM Software Just for Marketing? Think Again

Transforming higher education with the right technology solution.

Webinar Recap: The Intersection of Technology and Student Success

In a recent Volt article, we learn from Shane Baglini about how change in higher ed is not just necessary but liberating. 

Embracing Change to Elevate Your Higher Ed Marketing Tech

Learn how to effectively utilize our Checklist for Selecting an AI Partner, featured in The Definitive Guide to AI in Higher Education.

A Checklist for Selecting an AI Partner

Brian Piper, Director of Content Strategy and Assessment at the University of Rochester, leads the charge in integrating AI into higher education at this year's AI Summit.

AI Summit 2023 Recap: Integrating AI into Your Content Creation with Brian Piper

View our session highlights from the first-ever Higher Ed Marketer’s AI Summit.

In-Depth Dive: The Complete AI Summit 2023 Recap

Exploring the impact of AI in marketing and enrollment.

Power Emails with AI: Crafting Campaigns with Artificial Intelligence

At this year's Higher Ed Marketer's AI Summit, Jaime Hunt shares insights on optimizing AI for administration.

AI Summit 2023 Recap: Using AI for Administrative Functions with Jaime Hunt

Adopting AI

AI's impact in the industry and skill building for the future.

The Future of Work

Kyle Campbell, a higher ed marketing innovator, shared an engaging session at The Higher Ed Marketer’s AI Summit with insights for educators around ethics in AI.

AI Summit 2023 Recap: Riding the Exponential: How to Think About AI Without Losing Your Mind with Kyle Campbell

The surprising upside to AI in admissions.

Higher Ed Is Thinking Too Small about AI

As you explore higher education CRM platforms, check out these Ellucian alternatives and competitors to achieve your enrollment and engagement goals.

7 Ellucian Alternatives & Competitors for Student Management

AI's role in college admissions sparks debate. Some see revolutionary potential, while others worry about bias. We believe AI empowers institutions. 

The Role of AI in Shaping Inclusive Education

Dig in to our collection of articles about ways to best serve students and reach enrollment goals.

<strong>Blog</strong> Posts + Articles

Subscribe to our newsletter to take control of student engagement.

Blog Posts + Articles

Dig in to our collection of articles about ways to best serve students and reach enrollment goals.

Trade School Marketing Ideas to Increase Enrollment

SMS College Tactics: Connect with Students

The Rise of Direct Admissions and Test Optional Policies in 2023

5 Higher Ed Tech Trends to Prepare for in 2023

How to Get Noticed: 9 Student Engagement Trends to Follow in 2023

Higher Ed CRM: One Text Away from Better Student Engagement

Community College Recruitment Lures That Aren't Free Tuition

Why You Need Fully Customizable Email Marketing Templates

What Higher Ed Can Learn from Consumer Brands

Admissions and Enrollment Conversion Rates 101

4 Ways to Modernize Higher Education Email Marketing

6 Ways Live Chat is Changing College Recruiting for The Better

Enrollment Marketing Platforms for Higher Ed

How to Implement Chatbots in Higher Education Marketing

How to Create Relevant Content With Student Cohorts

Let’s Connect