2025 AMA Symposium
09 - 12 Nov, 2025
Location
Gaylord National Resort & Convention Center
Element451 is thrilled to join this premier gathering of higher ed marketing professionals—where bold strategy meets real-world impact. Discover how our AI-Powered Bolt Agents can help marketers automate campaign work, engage students at scale, and turn systems of record into systems of action.
Join us at Harbor Social at National Harbor for the AMA after-hours event everyone will be talking about. This is your chance to relax, connect, and experience the kind of party only Element451 knows how to throw. Register Now here https://luma.com/p85i6dqq
Mark your calendars for two dynamic presentations:
From Lecture to TikTok with NotebookLM
Monday, Nov. 10 - 10:20 AM - Main Stage
Higher ed content marketers are drowning in long-form assets, scattered requests, and shrinking timelines. Enter NotebookLM, Google’s AI-powered tool that’s changing the game for lean teams. In this session, you’ll learn how to use NotebookLM to turn a single webinar, research report, or podcast episode into dozens of digital-ready assets, from social posts and emails to video scripts and blog intros. We’ll walk through real use cases and show you how to build an efficient remix workflow that saves time, boosts output, and keeps your sanity intact. Work smarter, not harder—with AI as your content creation co-pilot.
Presenters:
Doug Smith, Director of AI Operations, Element451
Hannah Wilson, Knowledge Management & CRM Coordinator, Project Manager, Forsyth Technical Community College
Cut the Tech Stack. Keep the MarComm Strategy
Monday, Nov. 10, 2025 at 4:40 PM, Exhibit Hall Stage
Marketing tech stacks are bloated. Teams are tired. Budgets are shrinking. And yet, most institutions are still adding more tools instead of simplifying. In this session, we’ll explore how AI Workforces are helping higher ed leaders reduce costs and streamline operations by consolidating their MarTech stacks. Learn how Element451 and other platforms are integrating AI-powered features—from predictive analytics to dynamic content creation—that eliminate the need for point solutions. Walk away with a framework to assess your current stack, identify overlaps, and make a case for cutting tools that aren’t delivering ROI. Because the future isn’t “more”—it’s smarter.
Presenter:
Brendan Henkel, Assistant Vice President of Solutions Engineering, Element451
More Events
Tuesday, 18 Nov, 2025
The Show-Me Playbook: How SEMO, ZeeMee & Element451 Turn Connection into Conversion
Join Element451, ZeeMee, and SEMO for a practical conversation on how to make student engagement data truly actionable inside Element451. Discover how SEMO integrates ZeeMee’s dynamic behavioral insights—capturing authentic student interests, community interactions, and engagement patterns—directly into their Element451 instance. By combining ZeeMee’s real-time data with Element451’s AI-powered CRM and marketing automation, SEMO can pinpoint high-intent students, prioritize counselor outreach, and deliver personalized communications that resonate across every stage of the funnel. We’ll walk through step-by-step strategies to map ZeeMee’s student engagement data into Element451 queries, reports, and workflows—so your team can move beyond static lists to real-time, data-informed recruiting. You’ll learn how the integration between ZeeMee and Element451 helps campuses unify behavioral and communication data, giving enrollment teams a smarter, faster way to connect with students who are most likely to enroll.
02.00-03.00 PM EST
Zoom
19 - 21 Nov, 2025
ICCA 2025 Conference
The ICCCA Annual Conference brings together Illinois community college administrators, faculty, and emerging leaders for collaboration, learning, and professional growth. It’s an opportunity to share ideas, build connections, and shape the future of community colleges across the state. Element451 will be there to showcase how our digital AI workforce, powered by Bolt Agents, helps colleges streamline operations, personalize student engagement, and turn data into action.
06.00 AM CST
02 - 04 Dec, 2025
UPCEA MEM 2025
Join Element451 at UPCEA’s premier gathering for marketing, enrollment management, and student success leaders in professional, continuing, and online education. Presented in the vibrant Seaport District, this year’s theme centers on leveraging data-driven strategies and institutional innovation to meet the evolving needs of adult learners. We’re excited to showcase how our Bolt Agents are transforming outreach—turning systems of record into systems of action with real-time, AI-powered automation that elevates enrollment and engagement strategies.
08.00 AM EST
Boston
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