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event

2025 AMA Symposium

09 - 12 Nov, 2025

Location

Gaylord National Resort & Convention Center

Element451 is thrilled to join this premier gathering of higher ed marketing professionals—where bold strategy meets real-world impact. Discover how our AI-Powered Bolt Agents can help marketers automate campaign work, engage students at scale, and turn systems of record into systems of action.

Join us at Harbor Social at National Harbor for the AMA after-hours event everyone will be talking about. This is your chance to relax, connect, and experience the kind of party only Element451 knows how to throw. Register Now here https://luma.com/p85i6dqq

Mark your calendars for two dynamic presentations:

From Lecture to TikTok with NotebookLM
Monday, Nov. 10 - 10:20 AM - Main Stage

Higher ed content marketers are drowning in long-form assets, scattered requests, and shrinking timelines. Enter NotebookLM, Google’s AI-powered tool that’s changing the game for lean teams. In this session, you’ll learn how to use NotebookLM to turn a single webinar, research report, or podcast episode into dozens of digital-ready assets, from social posts and emails to video scripts and blog intros. We’ll walk through real use cases and show you how to build an efficient remix workflow that saves time, boosts output, and keeps your sanity intact. Work smarter, not harder—with AI as your content creation co-pilot.

Presenters:
Doug Smith, Director of AI Operations, Element451
Hannah Wilson, Knowledge Management & CRM Coordinator, Project Manager, Forsyth Technical Community College

Cut the Tech Stack. Keep the MarComm Strategy

Monday, Nov. 10, 2025 at 4:40 PM, Exhibit Hall Stage

Marketing tech stacks are bloated. Teams are tired. Budgets are shrinking. And yet, most institutions are still adding more tools instead of simplifying. In this session, we’ll explore how AI Workforces are helping higher ed leaders reduce costs and streamline operations by consolidating their MarTech stacks. Learn how Element451 and other platforms are integrating AI-powered features—from predictive analytics to dynamic content creation—that eliminate the need for point solutions. Walk away with a framework to assess your current stack, identify overlaps, and make a case for cutting tools that aren’t delivering ROI. Because the future isn’t “more”—it’s smarter.

Presenter:

Brendan Henkel, Assistant Vice President of Solutions Engineering, Element451

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Join Element451 at the 2026 CPRAM Conference, May 18–20, 2026, hosted by Northwest Mississippi Community College at the Heindl Center in Senatobia, Mississippi. CPRAM is where higher ed communicators across the state come together to swap strategies, spark new ideas, and celebrate award-winning work. Stop by to see how Element451’s AI-powered agents can help your team streamline workflows, elevate outreach, and support students with faster, more personal communication—without adding to your plate.

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Element451 is hosting Engage Summit 2026: Building the Agentic Campus, June 15–17, 2026, at the Charlotte Convention Center in Charlotte, North Carolina. Engage is where higher ed leaders and practitioners come to see what’s possible with agentic AI—with sessions and real-world stories spanning recruitment, engagement, and student success. Expect practical takeaways, meaningful peer connections, and a front-row view into how AI can power more connected, human-centered campus experiences.

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Element451 is an AI-driven CRM and AI agent platform for higher education. Our friendly experts are here to help you explore how Element451 can improve outcomes for your school and students.

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