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Marketing Automation Productivity + Personalization

Automate everything from nurture campaigns to application submissions with easy-to-use workflow tools.

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Smarter Ways to Make Connections

In a few clicks, build a step-by-step series of automated messages. Design workflows that match your campaign’s complexity. Automate actions like submitting a completed application on a student's behalf, creating a perfect circle of productivity.

Automated Workflows

Say goodbye to planning and building workflows. With Packs, our exclusive campaign library, workflows like a Parent or Senior Search campaign come pre-built and ready to send. Install a Pack and get week-long message campaigns optimized for the perfect sending cadence.

Workflow formulas elevate your data manipulation capabilities, turning complex, manual tasks into automated, precision-driven processes. Build complex automations, like custom scoring models or early alert flags, by tapping into data in other sources.

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Highlights

AI-powered marketing automation gives you more than time back. It creates personalized experiences for students, parents and alumni.

Workflows

Orchestrate complex message campaigns based on what people do or express interest in. Drip and nurture campaigns are among the most used type but there's nothing workflow automations can't do.

Rules

Manual tasks like labeling a new prospect or assigning a student to a counselor can take hours of precious time. Rules free you up for more important work.

Pre-Built Automations

Our exclusive library of higher-ed campaigns actually automates automations. Each Pack comes with the messages for a campaign, such as senior search, and the workflow to run the campaign. Simply install and Packs does the rest.

Zoom

Manage Zoom meetings for admissions and enrollment events straight from Element451. When you create a virtual visit event in Element451, a Zoom meeting is created at the same time.

Workflow Formulas

Save time and ensure accuracy in data handling for complex processes. Transform the way your team interacts with data.

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Talk With Us

Element451 is the only AI-first CRM and Student Engagement platform for higher education. Our friendly experts are here to help you explore how Element451 can improve outcomes for your school.

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