Element451 is excited to announce growth equity funding led by Blueprint Equity, accelerating the growth of our full journey, student-centered engagement platform. 

Blueprint Equity is a technology-focused growth equity firm focused on investing in and building market-leading enterprise businesses.

Despite historic enrollment lows and shifting consumer expectations, Element451 partner institutions have continued to prevail against the odds. “Since implementing Element451 we have seen an increase in our student enrollment for the summer and fall 2022 semesters,” said Sarah Formhals-Katthage, Coordinator of Recruitment Students Services at Fayetteville Technical Community College. Brewton-Parker College saw a 35% increase in enrollment since implementing the Element451 platform.

Element451 will use this latest round of funding to further innovate in the areas of behavioral marketing, one-to-one student-centered communication, and to further develop its full journey engagement platform for partner schools. 

Element451 will achieve this mission in part by focusing on our suite of personalized communication tools and streamlined operational processes that require no coding or specialized experience. 

Element451 has experienced rapid growth, doubling revenue and customer count year-over-year since 2020. “We have gotten to know Ardis over the last few years and seeing Element451’s growth and customer retention has been impressive. We are excited to work with the team to continue innovating its product and supporting its new and existing partner institutions,” states Bobby Ocampo, Co-Founder and Managing Partner, Blueprint Equity.

In our effort to maximize engagement between schools and today's students, we recently introduced Conversations, featuring embeddable live chat, unlimited text messaging, and personalized video messaging, among other essential tools for recruiting and nurturing. Element451 also provides partners with business intelligence, allowing schools to measure success and prove their return on investment.

Element451's commitment to providing a personalized student experience extends to how it delivers an unmatched experience for its partners' administrative users. With its proprietary Bolt artificial intelligence and profile records, schools have immediate, contextual information about students, parents, and other influencers.